5 Rules for an Effective Innovation Crowdsourcing
by Enrique Ramirez / Summary :
Tip #1: Select the right challenges for crowdsourcing
Many challenges can indeed be crowdsourced but this does not mean that one specific crowd can solve all kinds of problems.
Tip #2: Define the challenge correctly
Sometimes, the problems to be solved can be either very specific or too generic. As an example, a challenge to make railway transportation more sustainable can be perceived by the crowd as too abstract.
Tip #3: Select the right crowd
The number of solvers participating in a crowdsourcing effort matters but the quality of the delivered ideas is even more important.
Tip #4: Offer an attractive reward
A good reward is fundamental to get a good participation rate, but more importantly, to attract the best-performing solvers from a crowd
Tip #5: Give participants some feedback
Effective Innovation Crowdsourcing is not all about throwing a question to the crowd and gathering answers, it is also about collaboration and engaging people for compensation or reward.
Source : Enrique Ramirez / Ennomotive / Feb 7, 2019
read the full article here:
https://www.ennomotive.com/innovation-crowdsourcing/